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Alexandra Notay became CEO of the Housing Forum in January 2026. She is an internationally recognised expert and strategic advisor on housing, placemaking and ESG. She has 20+ years’ strategic advisory and investment experience having worked extensively across five continents. In August 2024 Alex took over the chair of the Radix Big Tent Housing Commission from Dame Kate Barker and was the lead author on its first report.

Until July 2024 she was Placemaking and Investment Director at Thriving Investments (formerly PfP Capital), the fund and asset management arm of Places for People Group, overseeing a UK-wide residential strategy.

In January 2025 Alex was awarded Honorary Membership of the Royal Town Planning Institute (RTPI). In October 2023 she won Residential Leader of the Year at Property Week’s inaugural Inspiring Women in Property Awards.

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